First, Spain’s Fashion Week banned models’ sized zero to two from walking the runway during the shows. Next, the editor in chief of Cosmopolitan declared a ban on models smaller than size 8 and then Vogue Magazine embraced a plus-sized figure, Jennifer Hudson, by featuring her on the cover. In the past year, the fashion industry has come under increased scrutiny for fostering unrealistic images of beauty, and it’s evident that the stage is set for a major shift in cultural perceptions of how society views size and weight,

And in a society where two out of every three American adults are overweight, promoting realistic expectations for weight loss is critical to helping consumers lead healthier lives, and the Slim-Fast brand has taken a clear stance in driving this change.

Supermodel Rachel Hunter Partners With Slim-Fast and iVillage to Promote Achievable, Healthy Weight Loss